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No Collateral, No Funding, No Problem! New Financing Options for Business Growth

Amazon.com started as a small business run out of someone’s garage, and the same is true of many successful internet companies today. Many thriving businesses own nothing, other than a few computers...

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5 Tips to Protect Your Small Business from Hackers

For any business, having even a single employee or customer account compromised as the result of a hacker can be completely devastating. Clients want to know the personal information they give to...

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8 Ways to Grow your Restaurant Business Using Facebook

Facebook has a great potential to reach your customer base quickly. Whether you are a new eatery or have been in business for years, Facebook can help you reach out to your local client base with real...

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Mobile Marketing Vital to Small Business, But Be Careful

What Small Businesses Need to Know About Mobile Marketing and the FTC Mobile Internet searches rise by 200% year over year, which means an increasing number of people are looking for businesses to meet...

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Restaurants: Choosing a New Point of Sale System

Restaurants are dynamic businesses. While many things stay the same, others are constantly changing. Keeping up with technology is a great way for restaurants to lower overhead costs and improve...

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How to Make Your Business Stand Out from the Competition

The dream to one day own and run your own commercial venture often remains a dream. The business world is highly competitive and the survival rate is fiercely cruel. Many people try to break into the...

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Be a Boss, Not Bossy: Why Bosses Can’t Be Bullies

Many businesses have made changes for the better in order to survive the uncertain economy by asking employees to make sacrifices by cutting hours and suspending raises. However, other employers are...

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Name Tags Do More than Identify Servers in Your Restaurant

When running a restaurant there are hundreds of things that need immediate attention and overlooking any part can spell disaster for the business. It is a highly competitive industry that relies...

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Having Trouble Getting Your Business Noticed? There’s a Sign for That!

  It is a known fact that signs can make or break your business: a great sign is the deciding factor whether a customer stops into your store or continues on to your competitor. Factors such as...

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Job Rotation Key to Finding Problems and Opportunities in Your Business

  As a business owner, you most likely have the common sense to know that you must be able to delegate your employees to watch your business grow successfully. However, while that might be true, it is...

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Great Products Don’t Sell Themselves

  Business is about creating great products and sharing them with buyers. However, many new business professionals get the impression that their products will sell themselves. In reality, no project...

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Understanding How Relationship Marketing Boosts Sales

Many agree that relationship marketing is a fantastic way to boost your clientele base by fostering loyalty, interaction and long-term engagement. It is a means to develop strong, successful...

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What Does Your Pricing Strategy Say About Your Products and Services?

  One of the most critical parts of running a business is deciding on a pricing strategy for the product or service you offer. There are in fact, several ways to select the final figure to charge...

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Taking Charge of Your Company’s Customer Service

  The most difficult aspect of growing your business is attracting customers. You may have the best product on the market, but if nobody knows you exist, you will never succeed. As many businesses...

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Don’t Let Your Store Be a Showroom for Amazon and Other Discount Retailers

  One of the most frustrating problems facing the retail world today is showrooming. If you’re not familiar with the term, you’re either extremely lucky, or are simply losing profit without even...

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Using Google+ to Market Your Restaurant

Previously known as Google Places, Google+ Local is now Google’s online recommendations and review aggregator. The tool has paired up with Zagat restaurant reviews and has already reached over 100,000...

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Next Wave in Restaurant Marketing: Sell Season Passes

When we hear the term “season pass,” we naturally think of our favorite sporting team, theme park or gym. Yet it isn’t something we usually associate with a restaurant. A new approach to marketing has...

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How to Get Your Business Mentioned in the Local News

A local news story can drive new customers to your business. Running a successful business relies on good advertising, and advertising campaigns cost a lot of money. That’s why it is always important...

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What Your Restaurant Can Learn from Taco Bell’s Woes

  When it comes to PR disasters, actions speak louder than words. A picture recently released by a Taco Bell employee showing him licking a stack of tacos has gone viral on Facebook. It has caused...

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How to Use Eco Marketing to Boost Sales

Green marketing basics for the business world With more companies trying to promote socially and environmentally responsible brand identities, businesses are turning to green marketing strategies to...

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3 Serious Financial Threats to Restaurants

Don’t let these financial issues put your restaurant out of business. For those who aren’t intimately familiar with the business, running a restaurant can come with a lot of unexpected expenses. While...

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Getting the Most from Your Business Signage Purchase: A Complete Guide (Part I)

Business signage basics One of the most important elements that hold together a business’s image, marketing efforts and success is its sign. The right sign speaks volumes, so it pays to spend a little...

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Getting the Most from Your Business Signage Purchase: A Complete Guide (Part II)

Business signage design, regulations and pricing In our last article, we covered business signage basics and getting the most out of your investment. Here is Part II where we’ll cover design, sign...

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Making Customers Happy… Even When They’re Not

  You may not make all customers completely happy, but you can make them satisfied. The old adage says that it’s impossible to please everyone all the time, and that’s especially true in the business...

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Taking eCommerce Offline with Shoppable Windows

Brick and mortar stores may soon get a chunk of online shopping dollars. Shopping from the comfort of your own home at any hour of day is a luxury our grandparents only ever dreamed of, yet...

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The Best Credit Cards for Small Business Owners Today

Choosing the right card for your small business can save you thousands. Small business owners, like yourself, typically have a lot of enthusiasm and a slew of great ideas. Unfortunately, what most...

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Companies Succeed When Employees Are Engaged

Employee engagement software succeeds where human interactions fail. Whether you are a business owner or an employee, you have most likely witnessed employee disengagement. It’s what happens when...

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What Your Customers Really Want from You

  Focus on what’s most important to your customers and enjoy the repeat business. Whether you own a service-based business, restaurant or retail store, understanding customer needs and wants is the...

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Hiring for the Holidays: 5 Traits of Amazing Employees

  Learn how to spot good employees before the holiday rush begins. You’re about to embark on your busiest season and it’s time to start staffing for the holidays. Instead of the usual circus of...

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Are Female Small Business Owners Working Smarter While Men Work Harder?

Social media may be the key to women’s success in gaining more customers in less time. Female-business owners have been increasingly improving their business strategy while working fewer hours than...

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The Time Is Now! Preparing Your Store for the Holiday Season – Part I

The sooner you get started, the sooner you can start bringing in holiday profits. Retailers across the country are madly preparing for the biggest shopping season of the year. Just before Halloween,...

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The Time Is Now! Preparing Your Store for the Holiday Season – Part II

More great ideas for getting your store in shape for the holiday shopping season. If you missed it, take a minute to check out Part I. In Part II, we’ll look at more ways to step confidently into the...

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5 Key Steps to Delegating Effectively

  Learn to let go and get more done. Leading a company is stressful work. You might often feel like there isn’t enough time in the day to accomplish the most important things on your to-do list....

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Get Your Pricing Strategy in Line for the Holidays

Start early to get a jump on the competition. With the holiday season looming, you need to start thinking about how to get consumers to share their spending with you. It’s believed 2013 holiday retail...

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Customer Gift Ideas – They Won’t Forget You when You Use these 5 Strategies

How to wow your clients with thoughtful holiday thank you gifts. While holiday greeting cards are always appropriate for your clients, taking the time to choose a gift for your most valued vendors,...

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Why It’s So Hard to Find Good Help

Millenials Are Known for a Less than Stellar Work Ethic – How to Pick the Best of the Bunch Finding quality employees can be a real pain these days. Recent high school graduates and current college...

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2013 Tax Code Changes for Small Businesses

Don’t forget these tax code changes when filing this year. Some Businesses Will Pay Higher Taxes  Businesses such as LLCs, S Corp, partnerships or sole proprietorships might be affected by an increase...

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Small Businesses: Is Staying Open Christmas Day Worth It?

Many retailers opened Thanksgiving Day, increasing pressure for others to stay open on the upcoming Christmas holiday. The competition for customers and their holiday dollars is fiercer than ever this...

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Small Business Loss Prevention Best Practices

Could you be doing more to safeguard your profits? Sometimes, your customers steal. Sometimes your employees steal goods, time or money. Regardless of the classification of the thief, no business can...

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Dos and Don’ts of Hiring Restaurant Employees

Reduce turnover by hiring the right staff in the first place. The restaurant industry has more turnover than any other business, and this can lead to inefficiency or lack of continuity in even the...

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Getting Customers Involved by Hosting Events at Your Small Business

Functions can make the difference between failure and success in a tight economy. Small businesses need to get creative to attract and retain customers. Whether the general economy is great or...

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Spice up Your Restaurant’s Menu to Boost Sales for 2014

Spicy is Hot. Use this trend now! Restaurant trends come and go, and for good reason: they deliver profits. If you’ve noticed a decrease in profits for 2013, perhaps it’s time to spice things up,...

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Fight Business Owner’s Burnout

How to keep your focus and drive strong. Owning your own business is exciting. It can have many rewards like personal satisfaction and the ability to call the shots. It can also be one of the most...

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Ranking Doesn’t Work – Better Ways to Improve Employee Performance

Instead, use better communication to improve employee performance. See for yourself and evaluate whether this actual HR approach to employee ranking makes sense to you. A large hospital in a...

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8 Web Resources to Make Your Small Business Year-End Tax Filings Easier

Outsource your tax preparation or learn how to do it yourself – the right way. If you need to ease your way through the fast approaching deadline to get out your 2013 year-end tax forms, here are...

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Business Networking, the Dunbar Number and the Pareto Principle

  The math of effective business networking. In business, many people spend a significant amount of time seeking new leads or networking with the sole purpose of meeting new people. However, some...

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How Human is Your Business Strategy?

Remember who your customers are and don’t forget them. It’s funny that in this era of Citizens United, when corporations are supposed to receive the same rights as humans, that companies often don’t...

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How Strong Company Cultures Attract Better Employees and Better Customers

Happy employees are a magnet for happier customers. Is your company a fun place? That doesn’t mean fun as in holding Frisbee Fridays, although that could work for some businesses. Instead, is your...

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How to Fire Venomous Employees without Getting Bit

Some smart planning protects you from retaliation by unhappy employees. You’ve had it with Joe, and the time has come for him to find someplace else to work. Although he hasn’t been drunk on duty or...

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Turn Consumer Complaints into Outrageously Successful Marketing Campaigns

Over the Top Responses Get Attention No business owner wants to hear or read consumer complaints, but this feedback is an inevitable part of being an entrepreneur. Some complaints are legitimate while...

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